Last week, I had the chance to join “The Path of Bold Founders” panel to discuss unconventional startup strategies and what happens when you don’t fit the traditional startup mold.
For me, building Rootd has meant launching based on intuition and focusing on what really matters: making an impact.
Over the years, my goals and strategies have rarely lined up with the advice I’ve been given.
Table of Contents
Event Pictures
I learnt a lot of new things, and shared a lot of stories.
Here are some pictures from the event.
Event Takeaways
Here are some of my takeaways from the event.
💡 Investors love pattern-matching, but some of the best companies break the mold.
💡 Early user reviews can be a powerful sign of product-market fit—even before the numbers scale.
💡 One of the best strategies? Just start. Move fast. Iterate with real users.
Conclusion
It was great to share this conversation with other unconventional founders in a room full of investors.
One of my favourite questions by moderator Rochelle Grayson was “What’s the most “against-the-grain” decision you’ve made that paid off?”
Thank you Irene Dorsman, Rochelle Grayson, Paschal Okwundu, MBA, Ashley Sarauer, Nadia Masri and others I reconnected with and met that day.